Losing touch with customers is not something businesses are shooting for. On the contrary, we know that losing touch means losing altogether. This is why … Read More
posted by Piers Hogarth-Scott
It’s safe to say that if you’re an organisation that sells, creates, or just plain exists, then there are people talking about your brand online, … Read More
posted by Piers Hogarth-Scott
There is a controversy that has been going on. If you’re on Facebook, it could effect you…perhaps not. Facebook has been making tech news for … Read More
posted by Piers Hogarth-Scott
In our last post, we spoke about how the 2010 Nielsen-Community Engine Social Media Benchmarking Study identified that one of the biggest barriers to investing … Read More
posted by Piers Hogarth-Scott
In the Social Media Business Benchmarking study we commissioned with Nielsen, it was found that a significant percentage of Australian businesses didn’t feel as though … Read More
posted by Piers Hogarth-Scott
We’ve written a couple of posts on social media ROI and there was a great post in Social Media Today by Brian Solis on how … Read More
posted by Piers Hogarth-Scott
If we were to summarise one of key Community Engine value propositions, it is this: social networking with a purpose.
The fundamental value proposition underpinning purpose-based … Read More
posted by Piers Hogarth-Scott
As more and more companies dive into social media, there’s a rising tide of expectations and understanding of ROI. I wanted to share some recent … Read More
posted by Piers Hogarth-Scott
Navigating the social and semantic web can be a tricky business - but we make it our business to help you to get the most out of it. From serious tactics & metrics to sites & projects we love, you'll find it here on the Community Engine blog.
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