01 Mar 10
If we were to summarise one of key Community Engine value propositions, it is this: social networking with a purpose.
The fundamental value proposition underpinning purpose-based … Read More
posted by Piers Hogarth-Scott
22 Feb 10
The Economist asked the question, “What will the future of social networking look like?” Some examples include hopping in your car and asking your navigation … Read More
posted by Piers Hogarth-Scott
16 Feb 10
As mentioned in an earlier post, Australia is leading the world in time spent on social media sites – it’s safe to say that we’re … Read More
posted by Piers Hogarth-Scott
04 Feb 10
Is there a product out there that you love? Something that you share with your friends and recommend to others? Is this product one that … Read More
posted by Piers Hogarth-Scott
03 Feb 10
“Customers buy because of perceived need,” says Pilar Guerra, in her most recent Social Media Today blog post entitled Learning Why Your Customers Buy.
The more … Read More
posted by Piers Hogarth-Scott
25 Jan 10
There is much talk these days about the shift from Web 2.0 to Web 3.0. What does this really mean? What are the differences between … Read More
posted by Piers Hogarth-Scott