Tourism & Travel Engine
Mix editorial and social content for a visitor-focussed web presence.
With Tourism & Travel Engine, you can promote your destination to the world, and take full advantage of social media – mixing your own editorial with authentic comments & content from real visitors and travellers.
What this product will help you do
- Build an environment that marries authoritative editorial with authentic user commentary for a market-leading web presence
- Develop a social network space to allow users to talk to one another and post ideas and information, relevant to all inbound visitors
- Build a community around your destination and turn visitors into advocates for your business or brand
- Understand who your visitors really are and what they really want
- Provide spaces for the development of user-generated, hyper-local information, and create original content directly targeted at niche-markets
- Post regular news and information updates to your site, to keep your site content relevant, and up-to-date
- Add user-generated content, moderated or unmoderated based on your needs
- Add photos, videos and audio and group them in rich media galleries
- Syndicate and link your content with third party sites such as Facebook and Twitter
- Utilise our contact management and e-newsletter tools to maintain long-term relationships and build loyalty with your key audience
- Segment and target relevant information to groups of visitors
- Improve your search ranking in major search engines such as Google
What this product includes
- Content Management
- Blog / News Management
- Rich Media (Photo, Video & Audio Galleries)
- Advanced Search
- Recommendation Engine
- Display Advertising / Sponsor Banner Management
- Social Networking
- User Generated Content
- Comments & Ratings
- Groups & Forums
- Contact Management
- E-Newsletter System
- Event Listings
- Ticketing Integration
- Merchandise / E-Commerce
- Sharing capability with Third Party Sites
- Facebook Connect
